Our Company
We work to improve the quality of life of people around the globe.
4th Hurdle began in 2010 as an operating group within TechCapital Group responding to changes in reimbursement and constrained resources at life sciences manufacturers in outcomes research, market access and HCP multi-channel campaigns.
Today our expertise is driven by the convergence of new age media, AI, virtual technologies and Agile Design Thinking. With our Mergent Lab combined with our backgroung in life sciences, we help pharmaceutical and medical device companies accelerate time to revenue by engaging critical stakeholders in ways that transform comprehension.
We believe that in our work to help companies engage and educate physicians, patients and consumers, and health plan stakeholders more health care innovations can be safely applied and brought to market.